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Posted by Unknown / Wednesday, March 16, 2016
Everlane Open Studio NYC
Let's talk branding.
If there ever was a brand that would make me feel so at home in their clothing, it would be Everlane. The classically minimal branding met with high quality basics and essentials easily make this clothing line one of my all-time favorites. Thanks to an RSVP I received, I was lucky enough to attend an open studio Everlane hosted in NYC. The whole event was intended to ring in their latest collection of GoWeave track and casual pants, which we got to try on and even model for their snap story.
But if that wasn't enough to keep us there for more than an hour, the aesthetics of the open studio were Godly. Pure white on rustic light wood met with tall green ferns and full length mirrors against a wall of windows for natural light, I was literally in heaven. Not to mention the unlimited champagne infused with blueberries because why the hell not? The staff at the studio were exceptional and they really knew the value in each and every piece hanging on the racks scattered about the space. The welcoming was real and I can proudly say that I stan for this brand with all of my minimal-loving-heart.
Because of who I am as a person, I walked away purchasing something online that I tried on at the studio - the plain pocket white tee I'm sporting in most of the pics. But if you're really looking for some causal street wear ready pants, run, do not walk and order the GoWeave Track Pant. Once I tried them on I never wanted to take them off. Overall, the open studio was such a lovely experience. I truly love seeing brands that consciously stand for something continuously growing in their collections. @Everlane, hats off to you and your team.
Because of who I am as a person, I walked away purchasing something online that I tried on at the studio - the plain pocket white tee I'm sporting in most of the pics. But if you're really looking for some causal street wear ready pants, run, do not walk and order the GoWeave Track Pant. Once I tried them on I never wanted to take them off. Overall, the open studio was such a lovely experience. I truly love seeing brands that consciously stand for something continuously growing in their collections. @Everlane, hats off to you and your team.
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